Here are a few tips on how to look your best for a business photo shoot.
In general
Go for classic looks so the image will not date as quickly.
Clothing
Your clothes need to fit well, nothing too tight or too loose. This will help you relax in front of the camera. Avoid sleeveless tops as this can be seen as too casual. Ladies – wear a well-fitting bra (not strapless).
Accessories/Style
You can easily portray a different look by bringing a few different jackets or cardigans along with you. Scarves, ties and jewellery will also help change a look quickly. Less is always more: keep jewellery and accessories to a minimum.
Colours
Wear colour but avoid patterns if possible. Subtle patterns and prints are fine outdoors but under studio lighting can tend to look distorted.
Hair
A simple, classic style is usually best but also bring hair clips if you want to change your style during the shoot (e.g. a bun or ponytail). For more contrast, bring a jacket or blouse which does not match your hair colour. Going to the hairdressers before a shoot is great but for men, it is advisable to get a haircut the week before.
Facial hair
Don’t forget to pluck and groom the areas of your face the day before so your skin doesn’t look red or swollen the day of the shoot. Men: beards and moustaches should be trimmed. Bring a shaver if coming straight from work (i.e., if the shoot takes place in the evening and you have been at work all day).
Makeup
This is not the time to experiment with new make-up or try different shades or trends. Wear fresh and clean make-up or what you would wear if you were going to an interview. Avoid lip-gloss (matt is better under studio lights) or anything with any sparkle. Bring a bag of make-up with you so you can touch up your lipstick when you arrive. Clear (matt) foundation may be used for men and women on the day to remove the shine on the T-zone.